Developing new customers requires that you do more than plop your catalog in the mail, or shoot someone a “Buy my stuff,” email. To stand out above your competition, to be heard through the constant background noise of “the sky is falling” from the traditional media channels, we have to think about our marketing processes…
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Check out this article 5 Strategies to Beat the Odds by NNEP's president Jennifer Cox in the August 2014 issue of Printwear Magazine. What are you doing to thrive as an embroidery or apparel decoration business owner? Share your suggestions below!
Check out this article in the September 2013 issue of Printwear Magazine by NNEP President Jennifer Cox about taking risks and the rewards that they may lead to. Read about some business owners (and NNEP members) that took risks and tried something new, and how it worked out for them. What risks have you taken?…
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Check out the next column by NNEP's Jennifer Cox Bridging the Gap in the Jan. 2013 issue of Printwear Magazine. It is so much fun to feature the work of our NNEP members in these columns! Congratulations to Christel Hadid, Danielle Hall and Lynn Rhoades! What are you doing to bridge the gab between what your customers…
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